March 2018

Business

How To Design Websites in 2018

Website design is a skill that many web designers and web developers have honed over the years. So, you’ll find websites that are attractive and can generate income. Whether your website is all about great backpacks for Disney or unique cuisine in Orlando, you can now incorporate web design tricks that will maximize your website. With the help of an expert in web design, you can have a website that will incorporate every web design trick from making sure you reach mobile users to finding target customers and turning leads into sales. However, through the materials posted on different websites, it’s easier to create your own website. If you’re trying to do the DIY route, here are some tips you must remember: Know Your Audience Before you create a website, you must understand your audience — whether readers, listeners or clients. Understanding them allows you to create a website the suits them. For example, you’re planning to create a website for seniors, you must ensure that the navigation page of the website is accessible. It will be hard for them if the navigation is slow or they need to open many pages before they can see the answer to their questions. On the other hand, if you’re creating a website for professionals, you must ensure that the color is not flashy as they may leave the page right away.   Responsive Website If you’re creating a website, ensure that it can be viewable on a mobile device. This type of web design is called responsive website. Through the responsive website, your audience can view the content with ease to any devices your audience wants to use. They do not need to zoom a certain content to read. A responsive website is a readable website.   SEO You must implement search engine optimization or SEO on your website. It’s one of the easiest ways to generate traffic to your website. All you need to do is to include keywords in your articles, content or blogs. For instance, if your website lists awesome podcasts about Disney World, you can add the keyword “find one of the best Disney podcasts here” on several of your content.The keywords must be the commonly used keywords of your audience. In this way, your website will be searchable.   Promotions When you create a website, ensure to promote it through effective marketing. It’s not enough that you provide the features of the products. You must also ensure that you provide the benefits of the products to your client. If you’re providing information, ensure to emphasize the importance of the content in your website.   You can also put an additional page where you can invite your audience to click it. It can be a SALE tab or a pop-up add that gives discounts and freebies to your audience. You don’t need to be a seller of a product to do it. You can do it even you’re only providing a blog to your reader. You can give…

Design

ECommerce Web Design Tactics That Work

Are you thinking of selling products on the internet? When building a website on Shopify or other ECommerce websites, you may need to consider the overall design of your site. When designing an ECommerce website, the main goal of your design is to ensure a smooth and enjoyable experience for the buyer. All navigations should make it easy for your customers to find what they are looking for, checkout, pay and wait for the product to be shipped to them. Now, we shall talk about several tactics that will help your site generate traffic as well as convert traffic into sales.   Web Design Tactic # 1 Filters- Make it easy for your customers to find the most relevant results for items they search for. For example, you can have filters like Price Range, Size, Dimensions, Most Popular, New Arrivals and Free Shipping.   Web Design Tactic # 2 Search Bar This is often the first thing potential customers look for on a website. Make sure the search bar is easily accessible and visible.   Web Design Tactic # 3 Product Images Upload multiple high-quality images on different angles and ensure a zooming in option is available. If you’re trying to for example sell basketball goals then you want to have great images that portray that they can find the best portable basketball goals for 2018 here or  2018’s best in ground basketball goals so you want to have images that portray the same thing.   Web Design Tactic # 4 Out of Stock Items There should be a clear description if an item is running out of stock or awaiting more stocks to come in. Don’t remove the webpage from your site, instead just make the information clear that they can still buy but that you’re restocking at the moment.   Web Design Tactic # 5 Shopping Cart Just like the Search Bar, make sure that the shopping cart is visible on every page. The shopping cart should also provide information on the cost, the number of items in the cart, and a proceed to checkout option.   Web Design Tactic # 6 Platform Consult with an ECommerce website design agency about the proper platform for your products. There are plenty of ECommerce web development platforms today including Woocommerce, Shopify, Prestashop, and Magento, to name a few. Consider your business objectives and find the right platform scaled toward the items you sell.   Web Design Tactic # 7 Protection Against Identity Theft Provide customers with secure and fully-verified online payment tools to give them peace of mind and put your business at an advantage.   Web Design Tactic # 8 Contact Info Many online shoppers would choose to interact with sellers that place their address and contact number. If you add an email address, make sure that you check your inbox for inquiries.   Web Design Tactic # 9 SEO It is wise to incorporate SEO into your web design. This ensures that you can reach out to potential…